Thrilling, spectacular and extremely demanding, the Daytona 24-hour endurance race in Florida is the ultimate round-the-clock test, driving man and machine to their limits. This year's challenge takes place on Saturday, January 30.
Rolex watches are symbols of excellence, performance and prestige. Throughout its history, Rolex has pioneered the development of the wristwatch for the modern era.
The company is at the origin of landmark innovations in watchmaking, including the first waterproof wristwatch, the Oyster, and the Perpetual rotor self-winding mechanism.
Today, Rolex is also actively involved in supporting the arts, exploration, sports and the environment through sponsoring and philanthropic programmes.
Rolex enjoys an unrivalled reputation throughout the world for quality and precision in luxury watchmaking.